Marketing returns
This function is used to view and analyse the returns generated by the campaign in terms of:
- Marketing actions (Tasks, Calls, Appointments, Projects)
- Turnover generated (Sales orders and Direct invoices)
It is possible to choose a type of graphical representation (line chart, circle chart, bar graph or area graph) to display the number of marketing returns.
Screen management
Entry screen
Presentation
It displays in a grid the number of marketing returns associated with a marketing operation or campaign.
Returns can be the following: Tasks, Calls, Appointments, Projects, Sales orders or Direct Invoices.
Close
Fields
The following fields are present on this tab :
Block number 1
|
|
Grid Returns
|
|
| Date of the first return associated with a campaign or a marketing operation. |
| Date of the last return associated with a campaign or a marketing operation. |
| Number of returns associated with the campaign or the marketing operation. |
| Displays the amounts of the various returns (Tasks, Calls, Appointments, Projects, Sales orders or Direct Invoices). |
| Displays the currency used to express the amount of the various returns (Tasks, Calls, Appointments, Projects, Sales orders and Direct Invoices). |
Close
Action icon
Access to the detail of a return by right click.
Close